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1st for Women

Updated
  • Pet Insurance starting from R100
  • R65,000 Pet Insurance
  • Quality Pet Health Cover
1st for Women homepage
Author 1st for Women. Screenshot of 1st for Women website.
[Accessed July 12, 2023]

About 1st for Women

1st for Women is a leading South African insurance provider that caters exclusively to women.

They offer a wide range of insurance products, including car, home, and pet insurance, and have become known for their excellent customer service and competitive premiums.

A brief history of 1st for Women

The company was founded in 2004 as there was an obvious need for insurance products to cater specifically to women. Today, they’re one of the most recognised insurance brands in South Africa.

Despite their swift growth, they’ve remained committed to their core values of empowering women and providing tailored insurance solutions that meet their unique needs.

An overview of what you can expect

1st for Women offers a wide range of insurance products that are designed to meet your unique requirements.

Services include home, business, life, travel, and their highly popular pet insurance which provides coverage for cats and dogs. This coverage includes accidental injury, illness, and routine care.

Excellent customer service is a priority

They’ve built a reputation for providing excellent customer service. Their dedicated claims team is available 24/7 to assist you, and they strive to make the claims process as smooth and hassle-free as possible.

More than just insurance

They’re committed to giving back to the community, and they have a number of CSI initiatives aimed at empowering women and making a difference in the lives of those in need.

Their non-profit organisation supports a range of programs aimed at empowering and uplifting women under the 1st for Women Foundation. They also have the annual Women of the Year awards that recognises the contributions of women to their communities.

Their Pink Drive initiative provides free breast cancer education and screening to women in underserved communities.

1st for Women's love for dogs

They’ve shown their love for dogs by offering pet insurance, as they recognise that pets are part of the family. There are even articles on their website about the best dog breeds for South Africans, and how pet insurance can give you as a pet owner peace of mind.

1st for Women Services

1st for Women's pet insurance provides cover for dogs and cats, which includes accidental injury, illness, and routine care.

They offer three different plans, each with its own benefits and features. Their accident-only cover gives you coverage for accidental injury only. This plan is called the Fur Baby Classic plan and starts from R100 monthly for cats and dogs, and has a R10 000 annual limit.

The second option is the Top to Tail Classic plan starting from R265 per dog and R245 per cat monthly. You get an overall limit of R45 000 that includes R50 000 third-party liability, R1 500 for burial or cremation, R500 yearly for routine care, and a 10% discount at their online pet store.

The third and most comprehensive plan, Premium Paws, offers you an annual overall limit of R65 000 and starts from R390 per dog and R370 per cat monthly. This plan includes benefits such as R750 per year for routine care, R3 600 per year for vet visits, R2 500 per year for funeral or cremation, R150 000 third-party liability, and a 15% discount at the online pet store.

Access a network of service providers ready to deliver

1st for Women’s pet insurance plans give you access to a network of trusted service providers, including veterinarians and pet hospitals. You can rest assured that you are partnering with a team that values the well-being of your furry friend as much as you do.

Taking care of those extra expenses

With the different options available from 1st for Women, depending on the plan you choose, you can enjoy coverage for expenses like veterinary consultations, examinations, and treatments, prescribed medication and drugs, hospitalisation and surgery, diagnostic tests and laboratory fees, X-rays and scans, emergency boarding and kennel fees, and routine care such as vaccinations and deworming.

Guardian angels at your service

Pawsome Perks is a newly enhanced Guardian Angel Assist service tailored to cater to your fur babies’ every need. Specialised pet services on offer, include Vet@First, a round-the-clock emergency and healthcare helpline. They know how scary a pet medical crisis can be, which is why a team of professionals is readily available to support and direct you to your nearest veterinary hospitals and clinics. You also get professional guidance on pet healthcare, nutrition, and general medical queries.

More than just pet insurance

1st for Women is committed to giving back to the community. A portion of every pet insurance premium goes towards supporting the 1st for Women Foundation, which aims to empower and uplift women in South Africa. By choosing 1st for Women's pet insurance, you’re not only protecting your furry friend but also making a positive difference in the lives of others.

1st for Women – Pet insurance

  • Product Pet Insurance
  • Loan Amount from R100
  • 3 Insurance Plans
    Three pet insurance plans, including accident-only cover and comprehensive plans that cover accidental injuries, illnesses, and routine care.
  • 24/7 Assistance
    They prioritise excellent customer service and provide a dedicated claims team available 24/7 to assist with any queries or concerns.
  • Pet Heathcare
    You have access to a network of trusted service providers, including veterinarians and pet hospitals.

Benefits of 1st for Women

  • You can have peace of mind knowing that your pets are covered for accidental injuries, illnesses, and routine care expenses. 
  • Pawsome Perks provides access to their Guardian Angel Assist service, which offers specialised pet services, including a round-the-clock emergency and healthcare helpline called Vet@First. You can receive professional guidance on pet healthcare, nutrition, and general medical queries.
  • You contribute to the 1st for Women Foundation, which empowers and uplifts women and allows you to make a positive difference in the lives of others while protecting your furry friends.
  • You can submit claims online or over the phone, providing the necessary documentation such as claim forms, vet quotes or invoices, and proof of payment.

Simple and easy cover

1st for Women offers multiple channels for applying for insurance, including online, telephonically, and through a broker.

Tips for choosing the right pet insurance

When choosing pet insurance, it's essential to consider factors like the level of coverage you need, the cost of the premiums, and the excess payable on each plan. Make sure to read the terms and conditions carefully.

Waiting periods for 1st for Women’s pet insurance policies

1st for Women's pet insurance provides immediate coverage for accidents, including accidental death under Dignified Furwell. Nevertheless, there is a 30-day waiting period for illnesses, wellness, minor care, diagnostics, and 3rd party claims.

Getting pre-authorisation for treatment for your pet

1st for Women's pet insurance requires pre-authorisation for planned or emergency surgeries or hospital stays. To submit a pre-authorisation request, you need to complete the pre-authorisation form and provide a detailed quotation from your vet. In case of an emergency, your pet may be stabilised first, and you can call them for pre-authorisation.

After it has been granted, your pet may be admitted to the hospital for treatment or surgery. Once the treatment is complete, you need to email a copy of the finalised invoice and proof of payment to 1st for Women and reimbursement will be made within 7 days of receipt of your complete claim.

The quick, easy and convenient claims process explained

When claiming on 1st for Women's pet insurance, pre-authorisation is required for hospital admission and planned procedures, while other claims can be reimbursed after treatment has taken place. You’ll need to provide a claim form, quote or invoice from the vet, and proof of payment, and may be required to submit a veterinary history for further information. Claims can be submitted via email or phone.

1st for Women Contact

Physical Address

  • Auto & General Park, Dainfern, 1 Telesure Ln, Riverglen Midrand 2191 South Africa
  • Get Directions

Opening Hours

  • Monday 07:00 – 18:00
  • Tuesday 07:00 – 18:00
  • Wednesday 07:00 – 18:00
  • Thursday 07:00 – 18:00
  • Friday 07:00 – 18:00
  • Saturday 08:00 – 13:00
  • Sunday – Closed