Liberty
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About Liberty
If you’re looking for a South African insurer that offers a range of flexible and innovative solutions to meet your unique insurance needs, then look no further than Liberty.
Why you should consider partnering with Liberty
Some reasons why you might want to consider Liberty as your insurer include a wide range of insurance products and services. This includes life, health, retirement, and investment solutions.
They have financial strength and stability, are backed by over 60 years of experience in the industry, and are committed to customer-centricity, with a focus on delivering personalised solutions. With their track record of innovation, and a range of digital tools and platforms to make insurance more accessible and convenient - they’re a great choice for anyone looking for customisable insurance options.
From humble beginnings to a leading insurer
Liberty was founded in 1957 by Sir Donald Gordon, a South African entrepreneur who wanted to create a life insurance company that would be more accessible and affordable to ordinary people. Over the years, the company has grown and diversified its offerings to become one of the leading insurers in South Africa, with a presence in 18 African countries and a total asset value of over R700 billion.
Insurance solutions for every stage of life
They offer a wide range of insurance products and services to meet your needs, your family’s needs, and your business needs at every stage of life. You can get life insurance solutions to protect your loved ones in the event of your death or disability, health insurance solutions to cover medical expenses and provide peace of mind, retirement solutions to help you save for a comfortable and secure retirement, investment solutions to help you grow your wealth and achieve your financial goals, and business insurance solutions to protect your company from various risks and liabilities.
A commitment to putting you first
Customer service is a top priority for them. The company has a dedicated customer service team that’s available to assist you with any queries or concerns you may have. They also offer a range of digital tools and platforms to make it easier for you to manage your policy and claims, including a mobile app and an online portal.
A breath of fresh air in the insurance industry
One thing that sets them apart from other insurers in the market is their creative approach to marketing and branding. From their catchy TV ads to their unconventional office spaces, Liberty’s not afraid to do things differently. This approach has helped them to build a strong brand identity and connect with you in a more meaningful way.
Liberty Services
One of their most popular offerings is credit life insurance, which is designed to protect you and your loved ones from the financial burden of outstanding debt in the event of death, disability, or retrenchment.
What Liberty’s credit life insurance offers you
The main features of their credit life insurance options are the life cover which provides a lump sum payment to cover the outstanding balance of your debt in the event of your death. The disability cover provides a monthly income to cover your debt repayments in the event of total or permanent disability. Finally, the retrenchment cover provides a monthly income to cover your debt repayments for a set period in the event of involuntary retrenchment.
Tailored to your needs
Liberty offers a range of plans to suit your individual needs and budget. These plans include term life cover which provides cover for a set period of time, usually the term of your loan or credit agreement, decreasing term life cover which provides cover that decreases over time as your outstanding debt decreases, and level term life cover which provides cover that remains constant over time, regardless of changes to your outstanding debt.
How much are you covered for?
The amount of coverage you’re eligible for with Liberty's credit life insurance depends on a number of factors, including your age, health, and the amount of outstanding debt you have.
Typically, the maximum amount of cover available is the outstanding balance of your debt at the time of the claim. However, they also offer additional benefits, such as funeral cover, to provide further financial support to your loved ones in the event of your death.
Benefits of choosing Liberty for your credit life cover
There are many benefits to choosing Liberty's credit life insurance, like the peace of mind of knowing that your loved ones will not be burdened with your outstanding debt in the event of your death or disability, affordable premiums that are tailored to your individual needs and budget, the flexibility to choose the level of cover and type of plan that works best for you.
You’ll also enjoy access to a range of additional benefits, such as funeral cover and retrenchment cover, to provide further financial support in times of need, and the pleasure of dealing with a company that commits to customer service excellence, with a dedicated team of experts available to assist you with any queries or concerns you may have.
Liberty – Credit life insurance
- Product Credit Life Insurance
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Insurance Plans
A wide range of insurance products and services, including life, health insurance, retirement, and investment solutions.
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Reliable Insurance
They’re committed to delivering reliable insurance solutions and have grown into a leading insurer in South Africa and 18 African countries.
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Customer Service
They prioritise customer service and offer digital tools and platforms to make insurance more accessible and convenient for you.
Benefits of Liberty
- Comprehensive coverage gives you peace of mind knowing that you’re protected against various risks and uncertainties whether it's life insurance, health insurance, or retirement solutions.
- Customisable insurance solutions to suit individual needs and budgets. You can choose the level of coverage, type of plan, and additional benefits that align with your specific requirements.
- Additional benefits to enhance the value of your insurance products include funeral cover, retrenchment cover, and access to a dedicated team of experts who are available to assist you with any queries or concerns.
- A simple and convenient application process, allowing you to apply for insurance online, through phone consultations, or face-to-face meetings. Their claims process is quick and easy, with various channels available to submit claims.
Eligibility requirements for credit life insurance from Liberty
Before applying, it's important to check that you meet the eligibility requirements. These will vary depending on the type of insurance you’re applying for but may include factors such as age, health status, and occupation.
Some of the typical eligibility requirements are things like your age, you must be at least 18 years old to apply for most types of insurance, although some policies may have a higher minimum age requirement, your health status is important because you may be required to undergo a medical assessment or provide details of any pre-existing medical conditions.
Another factor is your occupation, some occupations may be considered higher risk and may require additional underwriting before you can be approved for insurance.
What do you need to apply?
To apply, you’ll typically need to provide a range of documents to support your application. These may include proof of identity, such as a passport or ID card, proof of address, such as a utility bill or bank statement, proof of income, such as a payslip or tax return, and any additional documentation required to support your application, such as medical reports or financial statements.
Applying online – A simple and convenient process
If you prefer to apply online, you'll be pleased to know that the process is simple and straightforward. Here's what you need to do:
- Visit the Liberty website and select the type of insurance you want to apply for.
- Fill in the online application form with your personal and contact details, as well as any relevant information about your insurance needs.
- Upload any required documents to support your application.
- Review your application and submit it online.
Making a claim – What you need to know
If you need to make a claim, the process is quick and easy. The following steps are what you need to do:
- Notify Liberty of your claim as soon as possible, either online, by phone, or in person.
- Provide any required documentation to support your claim, such as medical reports or proof of loss.
- Wait for them to assess your claim and make a decision on whether to approve it.
- If your claim is approved, they’ll provide you with the necessary funds or support to help you recover from your loss.
Liberty is a trusted & reliable provider of credit life insurance
In our review, we found Liberty to be a company licensed to provide credit life insurance products and services, and is regulated under the Financial Sector Conduct Authority.
✅ Liberty is a registered and licensed insurance provider in South Africa: FSP 2409
Liberty Contact
Physical Address
- 3rd Floor, West, Libridge Building, 25 Ameshoff St, Braamfontein Johannesburg Gauteng 2001 South Africa
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Opening Hours
- Monday 08:00 – 16:30
- Tuesday 08:00 – 16:30
- Wednesday 08:00 – 16:30
- Thursday 08:00 – 16:30
- Friday 08:00 – 16:30
- Saturday – Closed
- Sunday – Closed